Guided by the philosophy that ‘Service to the society has always been and will be the guiding star of life, the activities of the Foundation during its initial years were concentrated around community development and social assistance by funding various causes. SREI Foundation has undertaken several social projects in different areas supporting free education, medical aid, marriages, housing, higher education, health etc. These gestures were need and situation-based and therefore were ad-hoc in nature. Gradually, the focus shifted towards structuring philanthropic activities into more sustainable initiatives. This gave birth to iSpark Holistic Happiness Studio, a niche venture in the wellness industry with the aim of creating a Happy & Beautiful world for parents and children.